We like to take pride in our ability to be a one stop shop to our clients. Rarely have we been tested the way that we were with the launching of the NO&YO brand. We had the privilege of having our hands in everything from consulting, logo design, printing (both apparel & marketing materials) web design, and even a bit of modeling. And of course, like often happens, we have become great friends with the founders, Yanni & Isabella.
It all began earlier this year when Isabella came in inquiring about screen printing shirts. We got to talking and she informed me that she and her husband were interested in starting a clothing line. She wanted to see some samples of our work and find out more about the options she had when it came to screen printing. Routine consultation, right? Wrong-
Fast forward a few months, and and a couple meetings later. We agree not only to handle the screen printing of their shirts, but to also provide them with branding, a website, hang tags, stickers…basically the whole package. We LOVE when we get the opportunity to do this for our clients because their baby, now becomes our baby too. Also, when we have the ability to work on something from its conception, it helps us help our clients shape their brand even more.
Logo creation and the initial branding moved forward like clock work, as did the printing of the first round of apparel. The next step in the adventure was creating the content for the site, which when you have a clothing line, is the product photography. Luckily for them we knew just the guy to call, Ritt Mesee
. Ritt is an amazing photographer we work with from time to time, and we knew he would be a perfect fit for this project. We used the photo studio portion of our space for the shoot and wrapped the entire thing in one day. They even used us as the models. Talk about really getting involved in our work!
Finally, after months of hard work, www.noyocompany.com
was launched! Head on over and check out their line. Its full of comfortable clothes with laid back surf style, as well as some great handmade jewelry. This entire process has definitely been one of our favorites to work on to date. We look forward to future projects & BBQ’s with NO&YO!